Pepsodent Essay

This will be based on the weaknesses, strengths, threats and opportunities of the organization along with the toothpaste brand line of Pepsodent will be assessed. In addition, further information on the current market share, sale, and profitability of Pepsodent in the scope of PESTEL analysis will be provided. At the conclusion of the first section the competitive advantage of Pepsodent will be declared. The subsequent section entails a recommended strategy of marketing employing marketing tools like targeting, positioning and segmentation, the marketing mix as well as SMART objectives. This is as a result of an extremely effective strategy of marketing of the organization formerly. However, principally in an environment that is competitive, such as the personal care sector it is fundamental for Pepsodent that it advances its marketing as well as organizational approaches so as to meet consumer’s demands (Budavari, et al. 1996). In addition, these days a wide array of diverse toothpaste brands is provided to the consumer (eHow, 2012). This in general implies that Pepsodent is obliged to distinguish its merchandise from the competitor’s commodities by being unique and innovative. Furthermore, the toothpaste market is developing continually which signifies that additional diverse demands and anticipations of the consumer will arise. As a result, Pepsodent should utilize marketing tools for instance, market segmentation to well recognize their needs so as to supply them with the fitting merchandise. The threats and opportunities recognized will serve as a foundation for the pinpointing strategy of marketing detailed in this report 3. 1. Political Factors: The government of United Kingdom endorses the just trading obligation for both internal and foreign manufacturers. UK has set regulations regarding issues like disposal of wastes and product safety. Pepsodent is dependent on local, provincial and international laws, rules and regulations. These laws and directives cover a range of areas like product claims, product safety, trademarks, patents, the environment, copyrights, employee health and safety, listing and disclosure, employment and taxes, and corporate governance (Pepsodent Official website, 2012). As a result of the extensive focus of Pepsodent in developing and emerging markets, whichever political transformations for instance, those in fiscal stimulus, foreign direct investment regulation or adjustments in taxation or tariffs could have a great impact on the operations of Pepsodent in the nation. Pepsodent is obliged to engage in constant scanning not just to mitigate political threats, however, to take hold of and seek out novel, appealing openings for political inducements. 3. 2. Economic Factors: United Kingdom is the biggest economy in the planet and third largest in Europe. In the time of recession UK is in its worst time. Organizations are not investing but doing terminations that is why consumer markets are reducing and individuals are losing their power to purchase. The market environment of Pepsodent is turning out to be highly competitive particularly in the United Kingdom. Macro-economic atmosphere is highly tentative which has had an effect on the micro-economic environment in addition, by generating a fear among regular buyers (Watson, Lysonski, Gillan& Raymore, 2002). Buyers would not wish to purchase a costly product as a result of current tides of the economy. Rivalry in United Kingdomhas become so strong that Pepsodent is encountering difficulties in a number of regions. Economic turn down in business in an economic decline has resulted in consumer and supplier default. The business of Pepsodent is reliant on constant customer demands for its brands. Diminished customer capital influenced by harsh economic circumstances has resulted in customers turning out to be incapable (Bloch, Satish and  Robert, 2007)or unwilling to acquire Pepsodent products, which has profoundly had an effect on the cash flow, profit margins, turnover, and profits. 3. 3. Social Factors: Social aspects entail the cultural aspects. Socio-cultural aspects UK vary from region to region. This entails: age, education, way of life, and religion(Bang and Joshi, 2008). Pepsodent has structured a well-built corporate repute for numerous years,continuous concentration on societal aspects, as well as encouraging sustainable development and usage of resources that are renewable. The intention of Pepsodent is to assist people look bright, feel well and achieve a lot out of life with services and brands that suitable for them and suitable for the rest too. Pepsodent has effectively maintained standards that are high for the design and creation of merchandise that are harmless for end users.

Process Design Matrix Essay

Process Management is a group of activities that involves planning, monitoring and, results of the process. It is a skill that includes techniques, knowledge, and report and improves processes in order to meet customer service goals and requirements, in turn for a profit. Table 1A describes the product flow matrix. †There are three main approaches to delivering services; they include the production-line approach, the self-service approach, and the personal-attention approach† (Jacobs & Chase, 2011). The purpose of this assignment is to recognize the appropriate design approach for a product or service. The three contrasting approaches are production line, self-service and personal attention. The first approach is a production line. â€Å"The value of this philosophy is that it overcomes many problems inherent in the concept of service itself. That is, service implies subordination or subjugation of the server to the served; manufacturing, on the other hand, avoids this connotation because it focuses on things rather than people† (Jacobs & Chase, 2011). An example of production line would be McDonald’s. The service delivery is treated much like a manufacturing. Instead of possessing different equipment and stations, they would focus on having one large grill for one person to cook the burgers, a dressing station to prepare the burgers, a fryer where one person would make French fires, and a counter where customers place their orders. The second approach is a self-service, proposes. It means â€Å"that the service process can be enhanced by having the customer take a greater role in the production of the service† (Jacobs & Chase, 2011). Self Service is an effective way for the company to save money. As in the example of McDonald’s, there are some restaurants where customers can go up to the counter and place their orders themselves by using a screen touch computer. This comes in handy, because it lets the customer tailor their order to their liking. Other examples of self-service is an ATM machine cuts the cost of a teller. The customer can go to any ATM machine and deposit or withdraw money at any time of the day. Other examples would be IKEA, bikes,  furniture or toys, where the customer can assemble the final production bringing the cost of shipping and the actual item to a lower price. The third approach in the service design is personal attention. Some companies for example, a department store, a doctor’s office or information technology support will try to develop a relationship between the clerk and customer. Some companies at end of the year will send Christmas cards for their customers or a coupon for their next purchase. This is a good way to keep in touch with their customers and in addition, give it that â€Å"personal touch†. In the Process Design Matrix â€Å"the formats by which a facility is arranged are defined by the general pattern of work flow; there are five basic structures (project, work center, manufacturing cell, assembly line, and continuous process† (Jacobs & Chase, 2011). The job shop approach focuses on having functions or equipment in a group. An example would be a machine shop that would make parts for local companies, such as boats; they can even specialize on parts for planes. Toyota Company follows this approach since they have different machine shops so they can create different parts of a car. One area can specialize in building the hood while the other can be cutting customize parts to assemble the car. The second approach is called the assembly line. This creates a similar and constant process on the assembly line in which it follows steps. Toyota Company follows this approach. Each worker has his or her own task and focus on that task. There are stations that will install the tires, another station will specialize on the electrical aspect, and another station will finish of the car by adding a nice coat of paint. When each station finishes their section, it moves on to the next station so it can get worked on. The last approach is the Continuous process. â€Å"This approach is used for products that are similar to the assembly line. The only difference is that  the production flow is continuous like with liquids† (Jacobs & Chase, 2011). Some common continuous processes are oil refining, chemicals, and fertilizers. This type of approach sometimes operates 24 hours a day and workers are in rotating shifts. The product process matrix helps industries understand what their options are especially regarding a manufacturing function. Some firms can have certain traits that belong in the matrix, depending on what life cycle the product is on. By applying this concept into their strategic planning, industries are able to think outside the box and gain competitive advantage. In addition, using the matrix allows manufacturing managers to get involved more in the planning process so they can share their prospects and decision more effectively. Product–process matrix Table 1A – Jacobs, F. R. & Chase, R. (2011). Operations and Supply Chain Management (13th ed.). Boston, MA: McGraw-Hill Irwin. Reference Jacobs, F. R. & Chase, R. (2011). Operations and Supply Chain Management (13th ed.). Boston, MA: McGraw-Hill Irwin. I do not have page numbers sited because I am unable to download the textbook. I have no problem with reading it through the OLS, I just cannot see page numbers.

Acceptable Pins

Read the Case – Acceptance Sampling of Pins of Complete Business Statistics and answer the following questions. Also use the templates to verify the answer. Check and see the effect on acceptance of pins, when the mean and standard deviations are manipulated. Identify the most profitable situation based on cost of reengineering. 1. What is the probability that a batch will be acceptable to the consumer and if the probability is large enough to be an acceptable level of performance?If the population mean and standard deviation of the length of the pins are adjusted in order to improve the percentage accepted, which one do you think in practice is easier to adjust, the mean or the SD and why? 3. If the lathe can be adjusted to have the mean of the lengths to any desired value, what should it be adjusted to and why? 4. If the mean cannot be adjusted, but the SD can be reduced, what maximum value of the SD would make 90%, 95% and 99% of the parts acceptable to the consumer? (Assum e the mean to be 1. 008 inches).5. Considering the cost of resetting the machines (to adjust the population mean involving the engineer’s time, re-engineering process and cost of production time lost): 1. Assume it costs $150 x2 to decrease the SD by (x/1000) inch. Find the cost of reducing the SDs to the values found in question no. 4. 2. Assume that the mean has been adjusted to the best value at a cost of 80$, calculate the SD necessary to have 90%, 95% and 99% of the parts acceptable and their costs. 3. Based on the above, what is your recommended mean and SD? Verify your answers by using excel templates.Format your report consistent with APA guidelines. CASE Acceptance Sampling of Pins A company supplies pins in bulk to a customer. The company uses an automatic lathe to produce the pins. Factors such as vibrations, temperature, wear and tear affect the pins, so that the lengths of the pins made by the machine are normally distributed with a mean of 1. 008 inches and a st andard deviation of 0. 045 inch. The company supplies the pins in large batches to a customer.The customer will take a random sample of 50 pins from the batch and compute the sample mean. If the sample mean is within the interval 1.000 inch  ± 0. 010 inch, then the customer will buy the whole batch. To improve the probability of acceptance, the production manager and the engineers discuss adjusting the population mean and Standard deviation of the length of the pins. The production manager then considers the costs involved. The cost of resetting the machine to adjust the population mean involves the engineers’ time and the cost of production time lost. The cost of reducing the population standard deviation involves, in addition to these costs, the cost of overhauling the machine and reengineering the process.

Coaching and Mentoring in Organisations Literature review

Coaching and Mentoring in Organisations - Literature review Example The essay is an analysis of the ‘Letters from the forgotten men’ and the photographs from the Great Depression. According to the letters, it is evident that the continuous measures applied by people to counter economic turmoil were never sufficient. Also, the middle-class citizens often thought that the economic depression affected their lives more than it did to the working-class individuals. However, this was not the case and by 1932, a greater percentage of the American population had lost their major source of income. People lost their income either through unemployment or the sudden loss of the family’s breadwinner.More than half of those who were lucky to have consistent work were allocated part-time schedules that affected their normal rate of income. For instance, letter 20 of (McElvaine 62) reflects on the life of a humiliated family that has lost and used up all the savings and been forced to go on relief in order to survive. The letter was written by a devastated woman requests for Mrs. Roosevelt to lend the family an amount of $28 so that they can pay for the storage charge of their things, and move into one room. The move is quite detrimental to the health of the family and reveals how the middle-class individuals suffered and sought help from American bourgeoisies. The Great Depression period also sounded quite ironic to some extent. The more people had in the 20s, the more they seemed to want to accumulate and encourage the habit ofacquisitive individualism. However, the influence of the Great Depression led people to start thinking about having enough of the material things and food. Having enough to get by was not as much important as having the values of working together with others to survive the effects of economic mayhem. For instance, letter 51 (McElvaine 91) highlights a letter from a

Moving Average Calculations Essay Example | Topics and Well Written Essays - 500 words

Moving Average Calculations - Essay Example B., â€Å"Technical Analysis from A to Z†). Simple Moving Average is one of the most important methods utilized for the calculation of moving average. It is denoted by SMA. It is calculated by measuring the average concluding price of a stock along with large number of time periods. It is one of the simple types of moving averages. It mainly includes two different parameters such as ‘period’ and ‘cost’. Moreover, in most of the times, the total number of periods is calculated along with closing value of the stocks. The formula used for the calculation of simple moving average is , where n denotes the number of time periods and Pn is the cost or price required to calculate SMA. The prime benefit of SMA is that it is quite an easy method and is used by most of the traders all over the world (Achelis, S. B., â€Å"Technical Analysis from A to Z†). Exponential Moving Average is the other important practice utilized for calculation of moving average. It is also denoted as EMA. It is almost similar to SMA except the average is calculated with the help of the most recent price. It is the only reason that many scientific analysts prefer using EMA rather than SMA for examination. The formula utilized for the calculation of EMA is: EMA (current) = ((Price (current) – EMA (prev)) x Multiplier) + EMA (prev). The value of EMA changes with alterations in the number of periods which is denoted by ‘multiplier’. Moreover, the method of EMA is also beneficial as it offers the most exact value. Apart from these, it only requires the previous days average value rather than the data of entire phase. Thus, it is more advantageous than SMA (Achelis, S. B. â€Å"Technical Analysis from A to Z†). A Weighted Moving Average is also the other vital practice utilized for the calculation. It is also a quite well known method. It is denoted as WMA. A weighted moving average provides more importance

APPLE INCORPORATED Essay Example | Topics and Well Written Essays - 3000 words

APPLE INCORPORATED - Essay Example Liquidity Ratio Initially, the liquidity ratio for Apple needs to be evaluated. This ratio determines the company’s capacity to pay short-term debts2 The formula for calculating the liquidity ratio is current assets divided by current liabilities. 2010 (in USD) (numbers in thousands) 2009 (in USD) (numbers in thousands) Current Assets 43,927,000 31,555,000 Current Liabilities 23,795,000 11,506,000 Liquidity Ratio 1.84 2.74 Working Capital 20,132,000 20,049,000 In the above table, working capital has also been calculated which has been obtained by subtracting current assets by current liabilities. The table depicts that Apple Inc has positive working capital and this shows that Apple has the capability to pay their debts3 Debt-to-Equity Ratio 2010 (in USD) (numbers in thousands) 2009 (in USD) (numbers in thousands) Total Liabilities 32,076,000 15,861,000 Shareholders’ Equity 54,666,000 31,640,000 Debt to Equity Ratio 0.58 0.50 When there is high debt to equity ratio, it generally indicates high amount of debt utilised by the company in order to finance its operation. It is evident from the above result that Apple has low debt to equity ratio and thereby its assets are financed by means of shareholders equity instead of long term debts4 Net Profit Margin Ratio 2010 (September) (in USD) (numbers in thousands) 2009 (September) (in USD) (numbers in thousands) Net Income 14,013,000 8,235,000 Net Sales 65,225,000 42,905,000 Net profit Margin Ratio 21% 19% A strong net profit margin is one factor that can effectively control the cost of the organisation and show the operational efficiency. It has been found that there has been significant improvement in the net profit margin ratio of Apple in comparison... The intention of this study is Apple Inc that was previously known as Apple Computers. It is a multinational corporation with its headquarters in United States of America. The main business of the company has been to market and create consumer electronics, personal computers and to market consumer electronics. The company has four main divisions in which the company operates. It had been reorganised in the year 1988 as Apple USA, Apple Europe along with Apple Pacific and Apple Products. The various strategic business units of the company are portable digital music players, media devices, peripherals, third-party digital contents as well as applications. Its numerous products and services consist of Macintosh Computers, iPads, iPhones, iPod, Apple, Xserve and Apple TV, service as well as support systems. It can be stated that Apple Inc has been capable of achieving great success since last few years because of the methods and the procedures used for marketing its products. In addition to these, the company’s strategy also consist of expansion of its distribution channels so that it can reach more and more number of customers effectively and therefore provide the customers with goods which are of high quality and also offer after-sales services to them. Apple Inc. received great success from numerous products such as iPhones, iPods as well as iTunes. The communication strategy followed by the company is quite simple, clear, clever and sober. It makes use of TV advertisements, prints advertisements as well as online advertisements in order to lure the customers

Do Dress Codes For Girls Protect Or Sexualize Them Essay

Do Dress Codes For Girls Protect Or Sexualize Them - Essay Example The various strategies and measures to introduce dress codes that seek to provide containment are often explicitly or implicitly targeting only girls, despite the presence of baggy clothes for young boys that do not fit social norms (Rosenberg, 2014).   This controversy has been in the public limelight since 2000 to date and has amassed an enormous debate on the matter. The increased debate has led to the emergence of specific vocabulary given to girls that wear revealing clothes such as â€Å"Les nombrils† or â€Å"navel rings.†The terms just get worse and crude as many people, encompassing adolescent boys and other girls refer to them as â€Å"sluts.† The writer apologizes for the term. That is, the popular imagery developed due to the social discourse of girls’ dress and hyper-sexualization has become part of our collective representations (Willett, 2008).   Stigmatization has increased immensely has the debate on girls’ clothes and sexuality seem not to be diminishing. The debate holds two sides with the one hand holding the notion that dress codes are critical in ensuring the moral being of the society whereas opponents arguing that these dress codes seem to sexualize the girl child. Thus, this paper presents perspectives from both sides of the debate and their reasons. Notably, the document does not in any way represent the personal opinions of the writer or try to recommend a better solution for the problem. The paper analyzes the major points on the problem at hand to elucidate on the issue of girls’ dress code and sexuality (Willett, 2008).   An in-depth look at how this debate is framed from year to year in the media reveals two major aspects: girls are either positioned as manipulated victims or social disturbance. Many people have come out to express how they feel that these girls dress in a suggestive, inappropriate and offensive way in high school and some situations in primary schools.